Xiaodong Yang

Xiaodong (Sheldon) Yang is an Assistant Professor of Practice in Operations Management and  Business Analytics at NYU Shanghai. He holds a Ph.D. in Industrial and Operations Engineering  from the University of Michigan, Ann Arbor, as well as M.S. and B.S. degrees in Mechanical  Engineering from Shanghai Jiao Tong University. His research focuses on the marketing-operations  interface, and his work has been published in leading business journals, including Production and  Operations Management and the Journal of Retailing. 

Select Publications

• “Partial Centralization in a Durable-Good Supply Chain”, Production and Operations Management,  Vol. 32, No. 9, pp. 2775-2887, 2023. (with Li, J., V. Shi and G. Cai) 

• “Manufacturer Strategy on Service Provision in Competitive Channels”, Production and Operations  Management, Vol. 29, No. 1, pp. 72-89, 2020. (with Cai, G., C. Ingene and J. Zhang) 

• “Manufacturer-Retail Platform Interactions in The Presence of a Weak Retailer”, International  Journal of Production Research, Vol. 57, No. 9, pp. 2732-2754, 2019. (with Shen, Y. and Y. Dai) 

• “Competitive Retailer Strategies for New Market Research, Entry and Positioning Decisions”,  Journal of Retailing, Vol. 93, No. 2, pp. 172-186, 2017. (with Cai, G., Y. Chen and S. Yang) 

• “Designing Structured Supply Contracts under Demand and Price Uncertainty in an Open Supply  Chain”, Annals of Operations Research, Vol. 257, No. 1-2, pp. 519-536, 2017. (with Cheng, Z. and  A. Tsay) 

   

Education

• PhD, Industrial and Operations Engineering
  University of Michigan, Ann Arbor

• MS, BS, Mechanical Engineering
  Shanghai Jiao Tong University